Client: Northwestern Mutual Role: Copywriter Description: Northwestern Mutual was looking for new approaches to reach new and existing clients. The art director and I paired a light and comical tone with lifestyle photography. This allowed us to showcase Northwestern Mutual … Continue reading
Client: Geico Role: Copywriter Description: As part of a full-component direct mail kit, this letter was sent out to current Geico customers to encourage them to learn more about Umbrella Insurance policies. This kit was well-received by the target audience, with Geico … Continue reading
Robbie Joseph 