Client: Avis Rent-A-Car Role: Copywriter Description: When Avis entered into a partnership with Izod IndyCar, it begged for a smart and memorable marketing campaign. While maintaining a strong brand presence for Avis, we were able to create a multi-media campaign … Continue reading
Client: Avis Role: Copywriter Description: Avis entered into a partnership with MLB to have an animated banner ad appear on every team’s website. With this opportunity to reach an audience that cuts through so many different demographics, Avis wanted an … Continue reading
Client: Wall Street Journal Role: Copywriter Description: As the copywriter at Impax Marketing, I was charged with creating a year-long print and digital campaign to promote WSJ to hoteliers. WSJ was looking to steal market share away from USA Today. … Continue reading
Client: Avis Budget Group Role: Copywriter Description: Every year, Avis budget Group uses the Global Business Travel Association Expo to make a lasting impression on corporate travel managers. While I was working at Impax Marketing, we created a theme that … Continue reading
Robbie Joseph 